The New Fitness App in Town; Unleash the Animal Within!

The motivation for the regular grueling fitness regime can sometimes get to the best of us. To pull apart your haywire fitness regime and to inspire you to exercise more, two fitness enthusiasts have come up with an app that motivates you, helps you challenge others, and hold yourself accountable for your progress and the lack thereof.

Entrepreneurs Arya Farzin and Joseph Phillips launched the app “Heat Running” to eliminate the ‘blah’ out of running. They wanted to create a unique app that would provide support, motivation and encouragement for the users which was previously not integrated in to fitness and running apps. The app encourages users to challenge others and see their progress in real time.

Farzin, who struggled with weight issues as a college student, and found his true calling in a fitness regime that revolved around running, says, “We realized that there is clearly a desire for mobile-based fitness, but every available app was seriously lacking. Either you couldn’t compete against people, or there wasn’t enough of a motivating component. After conquering something that seemed impossible your entire life, something in you changes. A fire to help others succeed burns from within creating an ever-present “HEAT.” Our goal is to share this with others looking to get in shape or get into better shape.”

By creating an atmosphere similar to virtual gaming, this innovative app allows its users to run and compete against runners from all over the world using their phone. With this competitive environment, they can track their progress and improve their fitness while being constantly motivated.

heat running


The founders encourage users to “Unlock Your Animal”and just like some games where you take care of an egg and nurture it in to a full grown dinosaur, here you may start as an egg and progress to stages like gazelle, coyote or cheetah with your hard work, competitiveness, accountability and motivation!

To integrate a fun, fitness regime in to your lifestyle, download the app for your iPhone by clicking here. The app will be launched for Android soon.

@The Idea Bucket. Written by Ananya.

Author: Anya

Founder at The TechGirl Journal & The IDEA Bucket ; Anya lives in California while working in the field of Computational Genomics. TechGirl Journal is focussed on the lifestyle of a girl in STEM and tips on how to build a business and a career in tech with a focus on skill-development, interviews, internship, personal projects, and pet-peeves! The IDEA Bucket is focused on small business ventures and practical, urban lifestyles. For specific inquiries, you can e-mail:

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